The packaging redesign project for Koala aims to showcase the brand’s commitment to traditional handling and production methods, as well as its unique blend of very special coffee grains with a chocolate flavor.
We explored various options to capture the brand’s essence and elevate the packaging to a new level. They are considering earthy and warm color palettes to convey the brand’s commitment to traditional methods, while also incorporating rich chocolate hues to highlight the unique flavor profile.
The final packaging will embody the brand’s values of traditional handling and production, while also highlighting its unique blend of coffee grains with a chocolate flavor. It will stand out on store shelves and entice coffee lovers with its rich and warm design, ultimately helping the brand to increase sales and grow its customer base.